How Social Marketers Can Use Linkedin For Business
LinkedIn is home to job seekers, hiring managers, sales teams and consumers alike. As one of the only social media platforms established for the sole purpose of professional networking, it offers a unique opportunity to support your business beyond marketing. A strategic presence on the platform can attract high-caliber talent, support your sales funnel and establish a foundation for future partnerships. Marketers can use LinkedIn to differentiate their brand from its competition, creating top-line business value that drives results....